Draft for review. Fill in the highlighted details and have this policy checked by a UAE legal adviser before the site goes live. It is written for Royal & Rusttic but is not legal advice.
Privacy Policy
Effective date: [DD Month YYYY]
At Royal & Rusttic Real Estates, trust is the foundation of every property journey we guide. That includes how we look after your personal information. This policy explains, in plain language, what we collect when you visit our website or work with us, why we need it, who we share it with, and the choices you have.
It applies to this website, our WhatsApp and phone conversations, emails, enquiry forms, social media lead forms and any services we provide to you as buyers, investors or sellers. We handle personal data in line with the UAE’s data protection law (Federal Decree-Law No. 45 of 2021) and the rules that govern real estate brokers in Dubai.
1. Who we are
Royal & Rusttic Real Estates LLC is a real estate brokerage based in Dubai, United Arab Emirates, and is responsible for the personal data described in this policy.
- Office No: A-02, BELSELAH BUILDING - 101B, ARKAN BUSINESS CENTER, Al Garhoud, Dubai - UAE
- Trade Licence No.: 1651012 · RERA ORN: 64530
- Privacy contact: contactus@royalrustticllc.com
2. What we collect
Information you give us
- Contact details: name, phone and WhatsApp number, email address and preferred language.
- Your property goals: the type of home or investment you want, preferred communities, budget, timeline and whether you plan to live in the property or rent it out.
- Transaction documents: once you decide to reserve or buy, we may need copies of your passport, Emirates ID or visa, proof of address, and details of how the purchase will be funded. Developers, the Dubai Land Department and anti-money-laundering rules require this.
- Our conversations: messages, emails, call notes and meeting notes, so we can follow up properly and keep an accurate record of what was agreed.
Information collected automatically
- Basic technical details when you visit our website, such as browser and device type, pages viewed, the site that referred you and an approximate location based on your IP address. [Update once analytics tools are chosen.]
Information from others
- Enquiries passed to us by property developers, listing portals, social media advertising forms or people who refer you to us.
- Publicly available information, for example from official property registers, where relevant to a transaction.
3. How we use your information
We only use personal data where we have a valid reason to do so:
- To help you, at your request: answering enquiries, suggesting suitable properties, sending brochures and payment plans, arranging viewings and booking units with developers.
- To complete your purchase or sale: preparing reservation and sale documents, liaising with developers, banks and conveyancers, and supporting registration with the Dubai Land Department.
- To meet our legal duties: identity and source-of-funds checks under UAE anti-money-laundering laws, record keeping required by RERA, and responding to lawful requests from authorities.
- To keep you informed, with your consent: new launches, market updates and offers that match your interests.
- To run and improve our business: keeping our website secure and working well, understanding which services are most useful, and protecting our legal rights if a dispute arises.
4. Marketing messages
We will only send you marketing by WhatsApp, SMS, email or phone if you have agreed to it, or if you are an existing client and the message relates to similar services. You can stop at any time by replying “STOP” on WhatsApp or SMS, using the unsubscribe link in our emails, or simply telling us. We respect the UAE Do Not Call Registry, and we never sell or rent your contact details to anyone.
5. Who we share it with
We share personal data only when it is needed for the purposes above:
- Property developers and sellers involved in a unit you want to reserve or buy.
- Government bodies such as the Dubai Land Department and RERA, for registration and regulatory compliance.
- Banks, mortgage advisers, conveyancers and trustees, when you ask us to involve them.
- Our service providers, such as website hosting, form, email and customer-relationship tools (currently Cloudflare for website hosting and Resend for delivering contact form messages to our inbox and sending you a confirmation email), who may only use your data to provide services to us.
- Professional advisers, such as lawyers, auditors and insurers, under confidentiality.
- Authorities and courts, where the law requires it.
6. Transfers outside the UAE
Some of our technology providers store data on servers outside the UAE. When this happens, we choose reputable providers and take reasonable steps, including contractual safeguards, so that your data stays protected to the standard required by UAE law.
7. How long we keep it
We keep personal data only for as long as we need it. General enquiries that do not lead to a transaction are kept for [up to 2 years] after our last contact. Transaction records and identity documents are kept for the minimum period required by UAE anti-money-laundering and real estate regulations. After that, data is securely deleted or anonymised.
8. Keeping it safe
We limit access to personal data to team members who need it, use secure, password-protected systems, and ask our service providers to do the same. No method of sending or storing data online is completely secure, but we work to protect your information and will act promptly if a problem occurs.
9. Your rights
Subject to the conditions set out in UAE law, you can ask us to:
- give you a copy of the personal data we hold about you;
- correct anything that is inaccurate or incomplete;
- delete your data, where we no longer need it or are not required to keep it;
- restrict or stop certain uses, including marketing;
- withdraw consent you have given; and
- transfer your data to another organisation, where this is technically possible.
To make a request, email contactus@royalrustticllc.com. We may need to confirm your identity first, and we will reply within [30 days]. If you are not satisfied with our response, you can contact the UAE Data Office.
10. Cookies
Cookies are small files stored on your device when you visit a website. We group the ones we use into three types:
- Essential: needed for the website to work securely and to remember your cookie choice. These are always on.
- Analytics: help us understand how visitors use the site, such as which pages are most viewed, so we can improve it. [e.g. Google Analytics, or remove if not used]
- Marketing: allow us and our advertising partners to show you relevant Royal & Rusttic property updates on other websites and social media. [e.g. Meta Pixel, Google Ads, TikTok Pixel, or remove if not used]
When you first visit, a banner lets you accept all cookies, reject non-essential ones, or choose by type. Analytics and marketing cookies are only set if you agree. You can change your mind at any time using the link at the bottom of every page, or by clearing cookies in your browser.
11. Other websites
Our website may link to developer websites, listing portals, maps and social media. Those sites have their own privacy policies, and we are not responsible for how they handle your data.
12. Children
Our services are intended for adults. We do not knowingly collect personal data from anyone under 18. If you believe a child has sent us their details, please contact us and we will delete them.
13. Changes to this policy
We may update this policy as our services or the law change. The latest version will always be on this page, with the effective date shown at the top.
14. Contact us
For any questions about this policy or your personal data, please contact us:
- Email: contactus@royalrustticllc.com
- Phone / WhatsApp: +971 58 592 2328
- Post: Royal & Rusttic Real Estates LLC, Office No: A-02, BELSELAH BUILDING - 101B, ARKAN BUSINESS CENTER, Al Garhoud, Dubai - UAE

